Miss Macaroon seals a sweet deal with Selfridges

One of Birmingham’s leading social enterprises has signed a new deal with a major retailer.

Miss Macaroon, which has made nearly three million macaroons for global brands, royalty and a host of celebrities, is now on sale at Selfridges’ store in Birmingham, after shoppers saw posts on the company’s Instagram account.

Led by founder Rosie Ginday, the company now sells gift boxes of 10 and 20 macaroons in a variety of flavours including 53% dark chocolate, fresh raspberry, pistachio, fresh lemon, strawberry, rhubarb and custard, mango and cinnamon. Passion fruit, salted caramel and tonka bean.

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